Photo of C.K. Prahalad

C.K. Prahalad, the Harvey C. Fruehauf Professor of Business Administration at the University of Michigan Business School, specializes in corporate strategy and the role and value added of top management in large, diversified, multinational corporations. His books include Competing for the Future (1994), co-authored with Gary Hamel and printed in fourteen languages, and named the Best Selling Business Book of the Year in 1994; Multinational Mission: Balancing Local Demands and Global Vision (1987), co-authored with Yves Doz, and The Future of Competition: Co-Creating Unique Value with Customers (co-authored with Venkatram Ramaswamy), forthcoming from Harvard Business School Press. He is involved in developing a new approach to the problem of the 5 billion poor around the world– the involvement of the private sector and the creation of markets. He is a member of the UN Commission on Private Sector an Development.

He is also the author of numerous award-winning articles. Harvard Business Review awarded him McKinsey Prizes for: The End of Corporate Imperialism, co-authored with Kenneth Lieberthal (1998); The Core Competence of the Corporation, co-authored with Gary Hamel (1990), and Strategic Intent, also co-authored with Gary Hamel (1989); Weak Signals vs. Strong Paradigms, published in the Journal of Marketing Research (1995), was awarded the 1997 ANBAR Electronic Citation of Excellence; The Dominant Logic: A New Linkage between Diversity and Performance (1986), co-authored with Richard Bettis, was selected the Best Article published in the Strategic Management Journal for the period 1980-88; The Role of Core Competencies in the Corporation (1993) received the 1994 Maurice Holland Award as the Best Paper published in Research Technology Management in 1993; A Strategy for Growth: The Role of Core Competence in the Corporation won the European Foundation for Management Award in 1993.

A prominent world-class figure, Professor Prahalad has consulted with the top management of many of the world’s foremost companies, such as Ahlstrom, AT&T, Cargill, Citicorp, Eastman Chemical, Oracle, Phillips, Quantum, Revlon, Steelcase, and Unilever. In addition, he serves on the Board of Directors of NCR Corporation, Hindustan Lever Limited and the World Resources Institute. He also has been in the top ten business thinkers in every poll for over a decade.


C.K. Prahalad died in San Diego, California on April 16, 2010, at the age of 68, after a short illness.

Last Updated: April 2010

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